Engagement Trends by Week Report

Purpose

Provides a summary of student engagement by course, user, and asset by week in year.

Report Notes

  • The access filter will automatically filter the report to only show products that distributed the content, and this filter will only show available values.
  • This report provides a limited display of engagement events which includes the the current year to-date and previous two years. For example, if today is 02-Dec-2024, then all engagement events are included for 2024 up through 02-Dec-2024 at 00:00:00 UTC and all engagement events for 2023 and 2022.
  • Engagement metrics (page views, prints, etc.) pertain only to engagement within the filtered date range unless otherwise noted.
  • Engagement metrics (page views, prints, etc.) are cumulative counts (i.e., not unique) For example, a user views 10 pages. They re-review those same 10 pages five times. The total page views for the user would be 50.
  • Engagement events are only from within Bookshelf. Publisher courseware activity is not included as we do not have access to the publisher’s activity data.

Definition of filters

Filter Name Description Usage Notes
Date Range Date range for when engagement took place

Defaulted to “Last 7 Days”

Use to set a date range, relative date (e.g., “last month”), or specific dates.

Asset Item ID Unique identifier for the item, typically an ISBN or VBID.

Use to search for a specific asset or for many assets.

You can easily copy/paste multiple values. This can be completed through copying a column of ISBNs or VBIDs from an excel-like document or copying ISBNs or VBIDs separated by commas.

🔵 Multi-search can support up to 16,000 values

⚠️ Copying ISBNs or VBIDs separated by semi-colon does not work.

Asset Item Name Name of the content accessed Use to search for a specific asset
Publisher Name of the publisher related to the distributed content Narrow results based on the content publisher
Course Name Name of the course the engagement is associated with (if available) Use to search for a specific course
Instructor Name of instructor with related safe-email for distinction Use to search for a specific instructor
User First and Surname of user with related safe-email for distinction Use to search for a specific user
Device Format of the device used to access the content Narrow results based on the device used
Platform Online platform used to access the content Narrow results based on the platform used

 

Definition of fields

Field Name Description
User The name of the student.
User Email The student’s email address.
User Reference ID Reference associated with the user set by the Distributor
Course Name LMS course title from Launch
Course Label LMS course label from Launch
LMS Course ID in Launch LMS Course ID stored in Launch
Asset Item Name Name of the content accessed
Asset Item ID

Unique identifier for the item, typically an ISBN or VBID. Derived based on the following:

  • Asset ISBN-13, else
  • eISBN, else
  • VBID
Week in Year

ISO Week Date Standard week number

🔵 Week numbering starts at the first Monday of Week 01.

For Example:

  • 01-Jan-2024 is considered the beginning of Week 01 for calendar year 2024.
    • 30-Dec-2024 is considered the beginning of the last week for calendar year 2024 and concludes on 05-Jan-2025.
  • 06-Jan-2025 is considered the beginning of Week 01 for calendar year 2025.
    • 28-Dec-2025 is considered the beginning of the last week for calendar year 2025 and concludes on 04-Jan-2026.
Weeks in Course

Week number engagement occurred since term start date (where available)

📄 If a Term Start Date is present and:

  • the ISO week is in the future, then the value reported is '0'.
  • is within the ISO week, then the value reported is '1'.
  • the ISO week is not the same week as the Term Start Date, then the value reported will represent the number of weeks since the course started.

For Example:

User A engaged with item ABC on 02-Dec-2024. A Term Start Date of 17-Dec-2024 is present for the course.

  • On 02-Dec-2024 (Week in Year is 48), Week in Course is '0'
  • On 19-Dec-2024 (Week in Year is 50, where Term Start is present), Week in Course is '1'
  • On 30-Dec-2024 (Week in Year 52) Week in Course is ‘3' (representing it is the 3rd week since the start of the course).
Sessions (Overall)

Total number of unique sessions for all users

🔵 Sessions are groups of engagement events. These events are determined by calculating the time for each engagement, i.e., when a user starts interacting with content, a session begins; the session ends when there is a 30-minute gap in activity. A new session would begin if that users interacts with the content again after that.

📄 Users often interact with content across multiple devices simultaneously. Sessions that span multiple devices are only counted once under Sessions (Overall), but will be counted as '1' session under each respective device the user used. Therefore, the sum of Sessions (Online), Sessions (Desktop - Mac), Sessions (Desktop - PC), Sessions (Mobile - iOS), and Sessions (Mobile - Android) are generally not expected to align with Sessions (Overall).

For Example:

User A engaged with item ABC from their Desktop - Mac, Online, and through their Mobile - iOS between 9AM - 11AM EST on 02-Dec-2024.

Sessions (Overall) - 1

Sessions (Online) - 1

Sessions (Desktop - Mac) - 1

Sessions (Mobile - iOS) - 1

In other words, Sessions (Overall) is not the total of all session events.

Avg Session Length (Overall) Average time users engaged with the content
Page Views (Overall) Total number of pages viewed
Page Prints (Overall) Total account of pages printed
Notes (Overall) Total number of notes created
Highlights (Overall) Total number of highlights created
Bookmarks (Overall) Total number of bookmarks created

 

Report Actions

✅ When exporting this report, select “As displayed in the data table” to include additional engagement data by Device and Platform for each engagement type.

 

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